Google CEO Larry Page envisions a future in which computers plan your vacations, drive your cars, and anticipate your whims. Audacious? Maybe. But Page's dreams have a way of coming true.
Note: On Jan 3, as Fortune published this article, the Federal Trade Commission ended its investigation of Google's search practices saying it found no evidence that the company manipulated search results in violation of antitrust laws. The European Commission and other regulators continue to investigate the issue.
FORTUNE -- When Sir Martin Sorrell, CEO of WPP Group, the giant advertising agency, visited Google this past fall, CEO Larry Page sent a car to pick him up at the Rosewood Hotel about 20 miles away. Only this was no ordinary car. The Lexus SUV drove itself thanks to a slew of high-tech tools, including radars, sensors, and a laser scanner that takes more than 1.5 million measurements every second. For about 20 minutes, while navigating I-280 and the area's busy State Route 85, the car cruised on autopilot, making quick course corrections, slowing down here when traffic loomed ahead, speeding up there to get out of the blind spot of a neighboring vehicle. "It was pretty incredible," says Sorrell.
Source: Revista Presei